A new stage is coming for Mikalea. The brand grows up, moves forward, gets consolidated and changes its image getting adapted to new times.
Taking advantage of the presentation of its new collection Fall Winter 2015-2016, Mikaela redesigns its logo and eats the apple, literally. New icow comes just with the name, highlighting the turned “K”.
Red color is still there and gets more noticeable everywhere around the brand: shoeboxes, advertisement, website… A color that gives strength to corporate philosophy, stating confidence, courage and an optimistic attitude to life.
Mikaela is part of a familiar company from Elche, dedicated to footwear since 1966. This brand was created in 2001 by the demand on comfortable leather shoes.
Nowadays Mikaela, more than a shoe brand, is a lifestyle. Walk Your Way. What really matters is not the path you take, but the way you follow it.
Do you like the change?